Blog Entry

Ear on Baseball podcast, Episode 7

Posted on: March 15, 2011 12:09 am

By C. Trent Rosecrans

It's Ear on Baseball time again -- the Eye on Baseball team's podcast is back for Episode 7.

After a brief discussion of Andrew Bailey and Neftali Feliz, Matt Snyder and I talk to Jonah Keri, the author of The Extra 2%: How Wall Street Strategies Took a Major League Baseball Team from Worst to First, a look at the brief, but fascinating history of the Tampa Bay Rays.

Keri tells the tale of an exhibition team started by an owner with contempt for fans and not much interest in building a winner, and then its sale and ultimately the building of a modern franchise.

The title comes from a quote Rays principle owner Stuart Sternberg, when he's talking about how the Rays have to do things smarter and better to get that extra two percent edge, whether it's selling tickets, player signings or how to treat customers.

Under Sternberg, Matthew Silverman and "boy genius" general manager Andrew Friedman, the Devil Rays have gone from laughingstock to the Rays, a model franchise for the 21st century.

We talk to Keri about why the Rays won't move and Sternberg won't own the Mets, as well as Keri's role on a focus panel to build a new stadium for the Expos.

iTunes , Zune or XML.

Ear on Baseball, Volume 7 (50 minutes, 11 seconds)

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